Name It

Find Name It kidswear for all the changes of everyday life, from soft baby bodysuits to trousers, sweatshirts and outerwear for older children. Practical styles that are easy to wear, wash and mix for nursery, kindergarten and school.

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Name it Nmfnina Shirt

€17,75

€29,59

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Name it Nmmharve Shorts

€9,59

€15,99

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Name it Nmmhakan T-shirts

€8,15

€13,59

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Name it Nmmjanol Sweatshirts

€11,99

€19,99

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Name it Nmfjalisara T-shirt

€6,23

€10,39

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Name it Nmflenu Skirt

€18,39

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Name it Nmfleilani Dress

€27,99

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Name it Nmffaith Dress

€23,99

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Name it Nmmkian T-shirts

€10,39

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Name it Nmflianna Leggings

€11,99

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Name it Nmmlavandin Sweatshirt

€15,99

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Name it Nmmlibertus Sweathose

€18,39

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Name it Nmflianna Dress

€21,59

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Name it Nmmlawrence Blouse

€10,39

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Name it Nmmkasse Sweatshirts

€19,99

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Name it Nmmlajus Blouse

€14,39

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Name it Nmfemily Dress

€31,99

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Name it Nmfkamelia Leggings

€11,99

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Name it Nmmkajus T-shirts

€13,59

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Name it Nmmketan Blouse

€21,59

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Name it Nmmlibertus Zip jacket

€20,79

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Name it Nmflianna Blouse

€17,59

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Name it Nmmlane Sweatshirt

€21,59

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Name it Nmflesley Pants

€15,99

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Name it Nmmben Pants

€19,99

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Name it Nmfkamelia Ls t-shirt

€13,59

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Name it Nmfkatty Leggings

€15,99

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Name it Nmflena Summer jacket

€27,99

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Name it Nmfkatty Blouse

€21,59

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Name it Nmftights Underpants

€11,19

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Name it Nkfhipster Underpants

€13,59

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Name it Nmmtank Undershirt

€11,19

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Name it Nmmnightset Sleepwear

€15,99

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Name it Nbnkab Pants

€9,59

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Name it Nbfkab ls Body

€10,39

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Name it Nbnbanio Leggings

€10,39

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Name it Nbnkab Leggings

€8,79

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Name it Nbnkab Leggings

€8,79

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Name it Nbnbanio Body

€11,99

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Name it Nkfstrap Undershirt

€11,19

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Name it Nmfrose Jeans

€23,99

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Name it Nbmkab Body

€10,39

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Name it Nbmkab Body

€10,39

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Name it Nbnbanio Leggings

€10,39

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Name it Nmnbanio Blouse

€11,99

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Name it Nmmben Jeans

€21,59

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Name it Nmfkab Blouses

€11,99

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Name it Nmmkab Ls t-shirt

€11,99

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Name it Nkfnightset Sleepwear & underwear

€17,59

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Name it Nmmtights Underpants

€13,59

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Name it Nbnkab Pants

€9,59

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Name it Nbfkab ls Body

€10,39

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Name it Nbfkab ls Body

€10,39

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Name it Nmnbanio Blouse

€11,99

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Name it Nbnkab Leggings

€8,79

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Name it Nmnbanio Blouse

€11,99

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Name it Nbnbanio Body

€11,99

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Name it Nmmkab Ls t-shirt

€11,99

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Name it Nmftank Undershirts

€11,19

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Name it Nbnbanio Leggings

€10,39

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Name it Nmnbanio Blouse

€11,99

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Name it Nbnkab Leggings

€8,79

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Name it Nbnbanio Leggings

€10,39

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Name it Nbnkab Leggings

€8,79

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Name it Nbnbanio Bodysuit

€11,99

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Name it Nmmkab Blouses

€11,99

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Name it Nbnbanio Body

€11,99

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Name it Nbmkab Body

€10,39

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Name it Nmfkab Blouse

€11,99

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Name it Nbnkab Leggings

€8,79

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Name it Nbnkab Leggings

€8,79

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Name it Nmfkab Blouses

€11,99

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Name it Nmmhowie Shorts

€10,55

€17,59

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Name it Nmmhowie Shirt

€11,03

€18,39

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Name it Nmfpoppy Dress

€15,83

€26,39

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Name it Nmfharper Summer jacket

€17,75

€29,59

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Name it Nmffera T-shirts

€5,75

€9,59

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Name it Nmffera T-shirts

€5,75

€9,59

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Name it Nmffoapple Leggings

€8,63

€14,39

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Name it Nmffoapple Blouse

€8,15

€13,59

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Name it Nkmjuno T-shirts

€6,71

€11,19

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Name it Nkmjoss T-shirt

€7,19

€11,99

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Name it Nkmtom Shirts

€19,19

€31,99

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Name it Nkfjulmo T-shirts

€6,23

€10,39

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Name it Nkfhaven Dress

€16,79

€27,99

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Name it Nkfhaldora Skirt

€12,95

€21,59

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Name it Nkfrose Shorts

€12,95

€21,59

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Name it Nkfharmonia Sweatshirts

€14,39

€23,99

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Name it Nkmjuno T-shirts

€6,71

€11,19

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Name it Nkmjoel T-shirts

€8,15

€13,59

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Name it Nkfjalena Dress

€9,59

€15,99

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Name it Nkfharper Shirt

€23,99

€39,99

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Name it Nkfhavelle Top

€7,19

€11,99

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Name it Nkfharmonia Shorts

€11,99

€19,99

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Name it Nmfalfa08 Softshell jacket

€37,59

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Name it Nmmalfa08 Winter jacket

€35,99

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Name it Nbmhobit Body

€8,15

€13,59

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Name it Nbmfunkab Leggings

€6,23

€10,39

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Name it Nbmharris Strickjacken

€11,03

€18,39

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Name it Nbfjelly Bodysuit

€8,15

€13,59

swimsuits

swim shorts

swim vests

sunscreen

Name It

Name It kidswear for babies and children made for everyday life

Name It is a Danish children’s clothing brand under BESTSELLER, and here we have gathered Name It clothing for babies and children from around 0–12 years. You will typically find everything from bodysuits and nightwear to trousers, sweatshirts and outerwear, making it easy to build a wardrobe that works for everyday life at nursery, kindergarten and school.

What many people like about Name It is the practical approach to children’s clothing. The focus is on clothes that can be worn, washed and worn again, without being complicated. If you are unsure what makes the most sense, start with your child’s age, the season and whether you need good basics, everyday layers or more seasonal styles.

Why many families choose Name It for everyday wear

Name It kidswear works well for ordinary days when clothes need to feel comfortable and keep up with busy children. For the youngest children, it is often about soft, practical styles that are easy to put on and take off. For older children, trousers, tops and jackets need to work for playing on the floor, trips to the playground and long days in childcare or school.

Many parents choose Name It because the clothing offers good everyday value. The brand is known for practical details such as double stitching in areas exposed to extra wear, as well as buttons designed to withstand repeated use. This is a clear advantage if you want the favourites in the wardrobe to last a little longer, even when they are worn often.

That is also why Name It makes sense if you shop with care and want to choose clothes that can be used a lot and perhaps be passed on to a younger sibling.

Name It baby and kidswear by age

Name It has a wide selection, but choosing is often easier when you start with your child’s age and what you need for everyday life.

For babies aged 0–2 years, Name It baby is especially relevant if you are looking for:

bodysuits, rompers and sleepsuits that make dressing and changing a little easier
skin-friendly materials with OEKO-TEX certification
practical details that make small daily routines feel more effortless

For toddlers aged 2–6 years, basics and hard-wearing trousers and bottoms are often used the most. Here, Name It is a good choice for children who are always on the move, play a lot and need clothes that can handle many trips through the washing machine. For schoolchildren aged 6–12 years, the brand is ideal if you are looking for simple everyday styles such as jeans, sweatshirts, T-shirts and jackets that work both during school hours and afterwards.

If you are looking for good basics for the little ones, you can also take a closer look at bodysuits or find sleepsuits for peaceful nights and easy changes.

What makes Name It durable and reassuring to use

When looking at more affordable children’s clothing, it is natural to wonder whether the quality will last. Here, many families find Name It to be a reliable choice. The brand uses cotton blends with OEKO-TEX STANDARD 100 certification, among other materials, meaning the fabrics have been tested for harmful substances and feel reassuring close to a child’s skin.

At the same time, it is the small, practical details that make a real difference in everyday life. Double stitching can help extend the life of clothes that are worn frequently, and reinforced buttons are a clear benefit on styles that are washed often. In parts of the baby range, you may also find magnetic closures, which can make daily routines a little easier while avoiding small loose details around fastenings.

In practice, this gives you children’s clothing that is straightforward to use, easy to wash and well suited to family life, where the most important thing is that everything simply works.

How to choose Name It by size, season and wardrobe

If you want to get it right from the start, size and season are good places to begin. Many styles include stretch, which provides extra freedom of movement and makes the clothing more flexible during periods when children grow quickly.

In summer, lightweight tops, shorts and thin layers are often enough. When the weather turns cooler, it makes sense to think in layers, so your child can easily add or remove clothing during the day. Name It is easy to combine with, for example, sweatshirts, extra trousers or outerwear from other parts of the range.

A few simple guidelines can make choosing easier:

For babies: choose practical fastenings and materials that can withstand frequent washing.
For kindergarten children: look for durable styles that allow plenty of freedom to move and play.
For schoolchildren: choose easy everyday pieces that work across seasons.

Because Name It is so uncomplicated and practical, it is also easy to combine with the rest of your child’s wardrobe.

Find the right size for your child

Use the guide below to quickly choose the right size. The table shows the typical height and age per size. Children grow differently, and brands can vary slightly in fit - if in doubt, feel free to choose one size up.

Clothing sizes

Age	Size (cm)	Height (cm)
0 - 1 mo	50	45 - 50
1 - 2 mo	56	51 - 56
2 - 4 mo	62	57 - 62
4 - 6 mo	68	63 - 68
6 - 9 mo	74	69 - 74
9 - 12 mo	80	75 - 80
12 - 18 mo	86	81 - 86
18 - 24 mo	92	87 - 92
2 - 3 yrs	98	93 - 98
3 - 4 yrs	104	99 - 104
4 - 5 yrs	110	105 - 110
5 - 6 yrs	116	111 - 116
6 - 7 yrs	122	117 - 122
7 - 8 yrs	128	123 - 128
8 - 9 yrs	134	129 - 134
9 - 10 yrs	140	135 - 140
10 - 11 yrs	146	141 - 146
11 - 12 yrs	152	147 - 152
12 - 13 yrs	158	153 - 158
13 - 14 yrs	164	159 - 164
14 - 15 yrs	170	165 - 170
15 - 16 yrs	176	171 - 176

Hats and head circumference

Head circumference	Age
47 cm	0 - 3 mo
49 cm	6 - 12 mo
51 cm	1 - 2 yrs
53 cm	3 - 4 yrs
55 cm	5 - 10 yrs

Children have different head circumferences - choose one size up if your child has a slightly larger head than their peers.

Shoes and growth allowance

Growth allowance: approx. 1.5 cm for regular shoes.
Growth allowance: approx. 1.0 cm for ballerina or first-walker shoes.

Example: If the foot measures 15.0 cm, choose a shoe with an inner length of approx. 16.5 cm.

Socks and tights

Socks and tights may shrink slightly in the wash - choose one size up if in doubt.

If you are unsure about the size or fit, you are always welcome to contact our customer service - we are happy to help you find the right size.

📞 +45 87 800 406 ✉️ mail@houseofkids.dk

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Name It

Name It kidswear for babies and children made for everyday life

Why many families choose Name It for everyday wear

Name It baby and kidswear by age

What makes Name It durable and reassuring to use

How to choose Name It by size, season and wardrobe

Find the right size for your child

Clothing sizes

Hats and head circumference

Shoes and growth allowance

Socks and tights